Ghanaian artiste manager, Lawrence Nana Asiamah Hanson, well known as Bulldog, has schooled female musicians on how they can be relevant in the music scene.
During a discussion on UTV’s ‘United Showbiz’ program hosted by Nana Ama McBrown, Bulldog pointed out that consistency is very important when it comes to the music business.
“You are like customers for what you do so if you don’t feel that … for instance, if I see something from Yaa Yaa for nine months without consistency, I will stop following you.
“Consistency is the only remedy to keep them,” he stated.
The popular artiste manager stressed on the need for female artistes to work at a high speed to attract more music fans who consume music like fast food.
“At least you know in the year you would drop four songs, communicate with your people that every four months I will drop a song. Once you do that their minds would be on you. But what I have realized is those female musicians don’t time the market. The guys are making it a rough game.
“Once you are consistent you guys will go far and if you can form a female group that would help’ Bulldog stressed adding that, female artistes are like “endangered species” in the industry.”