The Ministry of Tourism, Arts and Culture has suspended the usage of Blackstar Films, the newly selected name for Ghana’s film industry.
The announcement of the suspension was made by the Deputy Minister of Tourism, Arts and Culture, Hon Mark Okraku Mantey.
Making the announcement of his Facebook page he indicated that his boss, Hon Awal Mohammed who is the Minister of the sector directed that the usage of the brand name should be put on hold because of an ongoing stakeholders meeting.
This comes following some industry players who are not in support of the brand name. They say the CEO of the National Film Authority, Juliet Asante purposely chose that name to promote her film festival.
In the statement sighted by KwasiAboagyeLive.com Mark Okraku wrote:
Friday, December 17, 2021
Office of the Deputy Minister
Ministry of Tourism, Arts and Culture
*Suspension Of Newly Selected Brand Name For Film Industry*
The Minister of Tourism, Arts and Culture, Honourable Awal Mohammed has directed that the usage of the newly selected brand name for Ghana’s film industry; ‘Blackstar Films’, be put on hold pending the outcome of the ongoing stakeholder engagements.
Some film industry players who are displeased with the selection of the brand name have petitioned the sector Minister.
The office of the Honourable Minister is engaging the National Film Authority (NFA) and the aggrieved parties over the matter.
As we await the outcome of the stakeholder engagements, it is hereby directed that the brand name be put on hold with immediate effect.
The Ministry of Tourism, Arts and Culture led by the able Honourable Awal Mohammed assures Ghanaians that it is focused on developing the film industry in unity and will avoid any move that will create a divided front.